Case Studies

Most case studies are marketing wearing a lab coat.

Here's the alternative. Every number on this page comes from a run that actually happened, recorded verbatim, or a system that shipped and got measured. Two of these are unsolicited audits — companies measured because the category was worth measuring, published anonymized and labeled exactly what they are. The third is what I built in-house before this practice had a name. Nothing below claims a client engagement that didn't happen.

Named in half the answers. Found on merit in four.

A certified manufacturer with decades in its category, audited at full report depth: 30 prompts, three engines, four verification rounds. Appearance rate 53% — merit rate 22%. Plus the trust finding: two of three engines ran an anti-fraud script on a routine legitimacy question, one after reading the company's own website.

Read the full audit →

Strangers could find them. Regulars couldn't.

A neighborhood trattoria with a 100% category-discovery rate and a 50% brand-direct rate — the inversion nobody expects. Including the answer where an engine confidently described a different restaurant with a nearly identical name, two thousand miles away.

Read the snapshot →

Three builds, one sequence: infrastructure first, demand second.

A CRM built from zero that grew marketing-sourced qualified leads 17x in eighteen months. Brand rules encoded into AI skills that cut production time 40% while consistency went up. A regional site taken from 500 to 50,000 monthly visitors in six months. Employer work, anonymized on purpose.

Read the build record →

Why there are no client logos on this page

This practice is new, and this page doesn't pretend otherwise.

The two audits above are the same instrument the paid report uses — run on companies that never asked for them, precisely because the findings have to hold up whether or not anyone is paying. The method is in every deliverable, so anyone can re-run it and check the work. And the subjects aren't named, because publishing a company's gaps without its consent would be trading its reputation for my marketing.

When client engagements close, their results join this page dated, specific, and attributed — with written permission, and only then.

The report is the marketing. It works or it doesn't.

Your category is already on file. You just haven't read it.

The engines have been answering your buyers' questions all along. One page, forty-eight hours, and you'll know exactly what they've been saying — including who gets named instead of you.

Get my free snapshot

I run a limited number each month, so there may be a short wait.